In 1997, Andrew Rosen, former CEO of Anne Klein and a Calvin Klein executive, launched Theory in New York City as a women's collection, with a focus on comfortable stretch pants. The collection performed well and a men's line was added in 1999. In 2000, a license agreement was formed with Link International of Japan, established in 1998, to manufacture, and distribute the brand as well as operate stores under the Theory name in Asia, predominantly Japan. Women?s handbags and shoes were introduced in 2003, and launched nationally in the U.S. for Spring 2006. In 2012 The Council of Fashion Designers of America (CFDA) announces Andrew Rosen as the recipient of the Founders Award given in honor of Eleanor Lambert. Theory makes its first move into France with two store openings in Paris.
Nordstrom is one of the biggest names in the retail industry, and with good reason. You can find almost any style, size, or type of clothing from Theory and if you get it home and it doesn’t match your style, you can easily return it thanks to the great online return policy. Furthering their customer service, Nordstrom sale associates (even those online or over the phone) really know what they are talking about when it comes to fashion.
Even better, Nordstrom tends to have fashion that fits all different body types, something not every online retailer can say. Most importantly, you’ll find great deals and some super sales on Theory quite regularly.
The Hottest Deals for Theory
Yes, that's right, we searched all over the web and found the hottest deals for Theory
6 Merchants that we Absolutely Love!
Nordstrom – If you are looking for the best online fashion department store, you have reached the right place! In addition to a huge variety of shoes, this is also a great place to shop for clothing from top designers at affordable prices. Nordstrom Also has some exclusive brands and products that are only sold online.
Zappos – Shoes, Shoes and again Shoes!!! Zappos is known to have a great variety of footwear including some of the world’s top brands. In many cases you can also find great bargains. But this is not the only reason you should check ‘em out – many people can testify that their customer service and exchange process is one of the best out there.
6PM – Ideal for the bargain hunter. You can get absolutely crazy deals within a matter of seconds. Note that 6PM and Zappos often have brands that overlap so before you make a purchase make sure you pay them a visit.
Shoebuy – The largest online shoe store out there. If you are searching for a specific model and can’t find it in any of the merchants listed above, this is defiantly your next station in the search process. Shoebuy also boasts some great discount on holidays (sometimes you can get up to 30% discount, even on new items!)
The Walking Company – Specializing in comfort footwear, The Walking Company features an unparalleled assortment of exclusive products and styles that can’t be found anywhere else.
FootSmart – Another loved comfort footwear store. FootSmart is all about keeping your feet healthy. This is a great place to shop orthopedic accessories like insoles, bandages etc.
It is a common fashion misconception that everything you wear needs to be expensive to look good. We bring to you a list of ten glamour essentials which will cost you less than $100. How about saving some money and investing it elsewhere when fashion has become so affordable!
- A plain white tee: you need to own this. This tee can bring your world upside down whenever you feel you don’t have anything to wear.
- A pair of leggings: leggings cannot be let go of from your wardrobe! You need them! Leggings can be worn under your shorts as a fashion statement or even under your dress when you’re not ready to bare it all.
- Ballet flats: the flatter they are, the more comfortable they get. You need to have at least one pair of black ballet flats which will match just about any outfit when you’re heading out.
- Skin colored camisole: made to flaunt whenever you please and hide whenever necessary.
- A thin black cardigan: effortlessly stylish when paired with any outfit from mid-summer to winters.
- One white dress: you need to own a single umbrella shaped white dress to rock any beach party with different accessories.
- Mid-rings: very affordable and very chic, mid rings are a definite rocking essential you need to glam your attire. They look hot with just about any outfit any time of the day.
- Chiffon scarves: grab one or two multi-colored scarves to add color and lifeline to your everyday look. Chiffon scarves and chic, comfortable and very hip.
- Nail colors: buy a couple of nail colors which bring out your personality. Mid rings rock your look when worn with the perfect nail color.
- Head band: make it a head band, make it a pony band or just about anything! This is your glamour essential.
1.Do Your Price Comparison– For each product out there, there’s usually a couple of merchants selling it online. Prices can differ a lot so make sure you’ve checked them all.
2.However, Price Is Not The Only Thing That Matters– Sometimes a particular merchant can offer you the best price but it doesn’t have the exact size/color you wish for. Remember that when shopping for apparel online will probably involve exchanging the product you wish to purchase (because, for example, the size doesn’t fit correctly). Keep this in mind and make sure you order from sites like Nordstrom.com, Zappos.com, Shoebuy.com or others that have a free shipping & returns policy.
3.Size Does Matter– Look carefully for size charts. It’s common to think that size 11 in brands like Adidas is the same as in Nike. It’s not..
4.Order Your Products In At Least 2 Sizes– Your size and one that is a bit bigger/smaller. This will save you time waiting for another size in case the size you thought would fit didn’t. If you really want to be on the safe side – go to a nearby shop that sell it and try it before ordering online.
5.Use Coupons– Many online shops offer discounts available only with specific coupon codes. check out our ‘Special deals’ section to see if we have any coupons suitable for you.
6.Read Customer Reviews– This is a critical step. You’ll often see that people that have already bought the item you are looking for have very important useful information about it (e.g. – bigger than usual sizes, doesn’t look like the picture, etc.)
7.Shop For Sale Items– Sites like 6PM, Neiman Marcus Last Call and others usually offer great savings. So if you are not picky – don’t hesitate to use them. The upside – you can get the same items that are sold elsewhere for up to 70% discount. The downside – limited inventory, scarcity of specific colors/sizes etc.
8.Watch For The ‘Items You Might Also Be Interested In’ Section– Some sites call it ‘people who have bought this item also bought..’ and some call it in a different way. It doesn’t really matter – the idea is the same. Note that many sites collect data according to your online activity and they use engines that learn what you like. The more you provide data (by coming back to same site and searching for more products) – the better chance these engines will find something that you might really be interested in.
9.Don’t Forget To Write Reviews – After you’ve got the product, tried it and are ready to provide some useful data for others – write your own review. You will be surprised how many people we’ll use it.
